Category Articles

Make Your Data Actionable

Using actionable data

You are always collecting data. Maybe passively, maybe aggressively. If you’re a gym you should be collecting attendance data every time a member enters and signs in or swipes their membership card. You have names and emails through their membership…

Expand Your Brand Identity Through Pairing

Easy as a handshake

Amazon.com, Starbucks, iTunes- all brands with instant recognition, instant authority and instantly perceived value. Every business would like to have that kind of brand identity. Your business may not yet have the resources or scope to build the prestige of…