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Promotion Vault is pleased to see the results of our partner, CashStar, in its recent case study of their Commerce Platform with Studio Movie Grill (SMG). In their press release, President and CEO Ben Kaplan details the keys to growth…
Philanthropy has long been a critical part of relationship building and creating member loyalty. What Millennials and current events are showing us is the rise of, “cause-sumption.” Consumption of goods and services based on affiliated causes is an increasingly important…
In a member based business, such as gyms, you are always looking for ways to boost new member promotions. Fitness app provider, Netpulse, published this list of “3 Easy Ways to Promote Your Gym.” We’re going to look into ways…
Recently, John Ruhlin told Forbes what the three biggest mistakes in “gift giving” are. Let’s apply these to the use of incentives and rewards in smaller businesses, and find our own solutions for promotional gift giving to maximize the impact…
Recently, Promotion Vault spoke to one of our Retro Fitness clients to discuss how they made our 4th of July Flash Deal incentive promotion work so well for them. A “Flash Deal” is a special limited time incentive promotion that…
With an 87% growth in the use of fitness apps last year, it’s easy to see why industries are participating in that growth. It’s not enough merely to participate in the app market. You need to know that you are…
The number one factor when members decide on a gym is how conveniently located it is. A survey of gym members found that 50% stayed with their gym based on location, alone. But, not all gym members are deterred if…
With the July 6th release of Pokémon Go, the entire country is witnessing the power of brand pairing and incentives. It is likely a surprise to you that this game is an example of brand pairing. While it is The…
Member loyalty is too often overlooked when aiming to build a substantial membership base. Consider the basic steps in member acquisition: 1.Identify prospects; 2.Engage prospects; 3.Convert prospects to leads; 4.Convert leads to members In this piece, we are focusing on step…
Your Incentive to Use Gift Card Incentives. Before Gift Cards “Get one month free” “No enrollment fee” “Discounted membership” Elementary Incentives You believe these are your “tried and true” incentives. The rationale is relatively simple, consumers love a bargain…
Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124